Nichimo co., Ltd 1951, Nichimo came out with such products as the Exceed and Spirit FF. Very innovative for its time. The Spirit FF was a front wheel drive off-road buggy. It was released years before the Kyosho Maxxum was released.
Unfortunately, Nichimo never matched the plastics quality of Tamiya and it meant that their products were unreliable and in constant need of new parts. Plus, their products were only slightly less expensive than a comparable Tamiya product.