Associated Electrics, Incorporated of California is one of the world’s leading manufacturers of radio controlled cars, trucks and accessories.

In 1971, Associated moved to Santa Ana, California where they began production of the Husting-designed RC10. The first IFMAR race at Pomona’s Thorp Raceway (later to become the Ranch Pit Stop, temporary home of Team Losi) saw the first five places swept by the RC10. The prestige of sweeping such a prestigious race was not overlooked by the world’s top RC drivers. Before long, the RC10 was winning races all over the world.